It was PZ Cussons first ever Directors Conference in Nigeria. Brandstrats was tasked to make it a one of a kind experience for the visiting Directors.
We initiated and implemented a homegrown experience. Highlights included a 5 minutes documentary themed Nigeria, Good people Great nation that highlighted iconic locations in different cities in Nigeria as their unique cultural practices in marriage and child naming, as well as a fashion show and an art exhibition. As parting gifts, the Directors were giving Nigerian names and different Nigerian wears.